#1 in Member Satisfaction among Commercial Health Plans in the Heartland Region
Customers rated Wellmark No. 1 for “Product/Coverage Offerings Meet My Needs,” “Digital Channels” and “Ease of Doing Business.”1
What we do
Making coverage simpler
As a health insurance leader, we’re making coverage simpler with clear plans designed for real life and real budgets.
Support when it matters
We give members the answers, support and tools they need to make confident decisions about their health.
More options for care
Our members have access to a broad network of high-quality providers — close to home and across the country.
Improving health
Wellmark is addressing the greatest barriers to optimal health, empowering Iowans and South Dakotans to live long, healthy lives.
Watch the Wellmark story
Managing costs through action
As the leading health insurance company in Iowa and South Dakota, we believe it’s our responsibility to manage health care affordability for everyone we serve.
Help us make health care better
As a health insurance leader, we’re moving ideas forward, solving real problems and creating impact that people can feel. Join us.
Disclosures
1Wellmark Blue Cross and Blue Shield received the highest score in a tie in the Heartland Region in the JD Power 2026 U.S. Commercial Member Health Plan Satisfaction Study, which measures members’ satisfaction with their commercial health plan experience. Visit jdpower.com/awards for more details.
2Wellmark Blue Cross and Blue Shield (2025). Internal member market segmentation analysis.