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January 16, 2019

DES MOINES, IA – Throughout the 2018-2019 football and basketball season, college sports fans are encouraged to nominate their Iowa or South Dakota hometown to receive an award from Wellmark Blue Cross and Blue Shield's 3-Point Play program. Each time a successful field goal was kicked or a 3-pointer is drained for one of the Division I universities in either state, Wellmark awarded $300 and $20, respectively, to support unfunded or underfunded health projects. This season, more than $58,000 has been generated to-date.

"Wellmark's 3-Point Play program is a great opportunity for Iowa and South Dakota communities to engage their residents in working toward a future of better health," said Chris Verlengia, Wellmark's senior brand marketing manager. "Each winning community will be given funding to support projects that help their town become more active. So far this season, more than 170 communities have been nominated by fans across both states, and we're looking forward to seeing that number grow over the second half of the season."

Nominate your hometown

Wellmark's 2018-2019 3-Point Play program continues through March Madness. Each time you attend a basketball game at one of the Division I universities in Iowa and South Dakota, you'll have the opportunity to nominate your community for a chance to receive funding for health and wellness programs. Just listen to the game announcer for your cue to participate. If you aren't planning to attend a game this season, you can still nominate your hometown at

Wonder where you community stands? Check out the current leader board:


  • Drake University — $8,460
    1. Norwalk
    2. Des Moines
    3. Boone
  • Iowa State University — $9,800
    1. Lohrville
    2. Winterset
    3. Carroll
  • University of Iowa — $9,260
    1. Carlisle
    2. Okoboji
    3. Johnston
  • University of Northern Iowa — $11,860
    1. Earlham
    2. Hudson
    3. Aplington

South Dakota

  • South Dakota State University — $10,200
    1. Brookings
    2. Redfield
    3. Yankton
  • University of South Dakota — $8,540
    1. Vermillion
    2. Parker
    3. Brandon

Since the program's founding in 2010, Wellmark has provided more than $725,000 to local communities over nine seasons of 3-Point Play. The contributions have been used for projects that build vibrant, active communities. From bike trails to playgrounds to exercise equipment, Wellmark's 3-Point Play is one of the many ways the health insurer is working to continuously improve the health of both its members and communities.

To learn more about the Wellmark 3-Point Play visit