2008 Funding Priorities
 
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Community-Based Wellness and Prevention

Together we can change health outcomes in our communities. The Wellmark Foundation seeks to support communities in developing, implementing, and enhancing a broad spectrum of wellness and prevention programs, including:

  • Health promotion
  • Health education
  • Disease prevention
  • Injury prevention

Successful proposals will focus on prevention rather than treatment and reflect the priority health needs of the community:

  • Programs should be population-based, i.e., work with a non-patient population vs. targeting patients already in a clinical setting.
  • Potential indicators of priority community health needs may be found through a community health needs assessment or state epidemiological health data.

Tools like The Community Guide or U.S. Preventive Services Task Force may help grant applicants justify project plan choices and make stronger funding requests.

Below are potential project ideas that would be appropriate for this funding priority:

  • Support of various cancer screenings, especially promoting the use of or access to screenings.
  • Maternal and child health initiatives, especially programs that encourage participation of high-risk mothers in prenatal care.
  • Community-based initiatives to promote wellness in the elderly population, including exercise, diet, and regular medical visits.
  • Injury prevention.
  • Community-based initiatives to encourage establishment of a medical home for children.
  • Social marketing programs that encourage healthy behaviors or address specific risk behaviors (substance abuse, youth risk behaviors).



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The Wellmark Foundation is an Independent Licensee of the Blue Cross and Blue Shield Association. Blue Cross®, Blue Shield®, and the Cross® and Shield® symbols are registered marks of the Blue Cross and Blue Shield Association, an Association of Independent Blue Cross and Blue Shield Plans.