Privacy Policy

Wellmark's Mission

This is the Web site of Wellmark, Inc. Wellmark collects information from you when you visit our websites, download software applications, purchase products or services, or otherwise interact with us. We understand and respect your concern about the privacy of information. We recognize your need for protection and management of personally identifiable information you share with us (such as name, address, and telephone number).

 

Wellmark offers its privacy practices below to:

  • Demonstrate our commitment to your privacy
  • Explain to you what information we collect on you, how we collect this information, and how we use this information
  • Help you understand the care with which we intend to treat your information
  • Assure you that we take reasonable steps to see that these practices are followed

Health Insurance Portability and Accountability Act-Administrative Simplification (HIPAA-AS)

HIPAA-AS focuses on:

  • Protecting workers who changed jobs against loss of health insurance coverage or from being subject to new health insurance coverage exclusions for pre-existing medical conditions.
  • Provisions addressing health care fraud and abuse
  • Revisions to the federal tax code A
  • Administrative simplification

Wellmark has completed implementation of these requirements. Not all information we collect from you is regulated by HIPPA-AS.  Please reference the HIPAA-AS section of our Web site for more information about HIPPA-AS.

Web Site Privacy Statement

This notice of Wellmark’s privacy practices pertains to, and governs only information Wellmark collects from you through the Internet, including software application downloads and online purchasing of products or services. It does not pertain to, or govern, Wellmark's collection, use, storage, or protection of any personal information you submit to us via any other means, including, without limitation, by phone, e-mail other than through this Web site, and the U.S. Mail. Wellmark cannot control the privacy policies of Web sites you may access through this Web site that are not owned or operated by Wellmark or that are hosted by service providers of Wellmark. In order to determine the privacy practices of those Web sites, you must refer to the privacy policies, if any, associated with those Web sites.

Collection and Use of Personal Information from the Web

In general, you can visit any public section of Wellmark.com or download software applications to your computer or mobile device without telling us who you are or revealing any personal information about yourself. We and our service providers may track the internet address of the domains from which people visit us and we and our service providers may analyze this data for trends and statistics, but the individual user remains anonymous. If you access this Web site or use a Wellmark software application from a geo-aware enabled mobile device, then we may collect data regarding your location. The information we and our service providers collect and analyze is used to operate and improve our service to you and will not be shared with any non-affiliated third party, other than for website analytics, health care payment, treatment, or to provide or improve our services. We reserve the right to share with these non-affiliated third parties any information we collect about you provided they commit not to use the information for purposes inconsistent with this privacy policy. 

 

If you provide information to Wellmark through one of its Web site applications — for example, filling out a form or registering for one of our secure sites — that information shall be used in the normal course of business to provide services to you or on your behalf. The information will not be shared with any non-affiliated third party, other than for health care payment, treatment, or to provide or improve our services. We and our service providers may combine information we collect about you with information that we collect about other users of our services and share it in a form that does not identify you personally. We and our service providers may use aggregated information or other information you disclose to us for the purposes described in this privacy policy.

 

If you interact with us online, we, or third parties acting on our behalf, place cookies or similar collection technologies on your computer. Cookies are small text files that websites send to your computer or other Internet-connected device to uniquely identify your browser or to store information or settings in your browser. Cookies allow us to recognize you when you return and save and remember any preferences that may have been set while you were visiting our services.  Cookies also enable us to collect information about the device you use to access our website, your operating system type, browser type, domain, and other system settings, as well as the language your system uses and the country and time zone where your device is located. You can manage cookie preferences and opt-out of having cookies and other similar collection technologies used by adjusting the settings on your browser or interface. All browsers and interfaces are different, so visit the "help" section of your browser or interface to learn about cookie preferences and other privacy settings that may be available. It is up to you whether to allow us or third parties to send you or to set cookies, but if you block cookies, you may not be able to view or access some of the features of our Web site.

 

As a general practice, after you sign off from Wellmark.com, consider clearing your browser's cache to ensure your privacy. This is especially important if you are using a public or shared device. As you use any web site, pages, images and files that you browse, view, or download may be stored on your computer by your web browser to enhance speed and performance.

 

Clearing your browser's cache ensures that these local copies are removed and thus no longer stored on the device you are using.

 

Here are instructions for clearing your browser's cache.

Opting in/Opting Out

You can limit the information you provide to Wellmark. You can also limit the communications that Wellmark sends to you. To opt-out of marketing emails, you can visit our website and communicate your choice to the relevant privacy contact.  Alternatively, you may opt-out of receiving future marketing emails by clicking "unsubscribe" at the bottom of marketing emails we send you.  Please note that even if you opt-out of receiving marketing material, we may still need to contact you with important information about your account or your products. For example, even if you opt-out of marketing emails, we will still send you a confirmation when you purchase something from our website as well as product safety communications.

Children

Wellmark does not intend to collect any information from children. If you believe a child is using our website, please contact us at WebTeam@wellmark.com so we can investigate and delete any inappropriate information.

Change in Privacy Practices

Wellmark reserves the right to make changes to its privacy practices and the terms of this notice at any time, in its sole discretion. Before Wellmark makes a significant change in its Web site privacy practices, we will change this notice and post it on this site at the time of the change. Wellmark reserves the right to make the new terms effective for all personal information which Wellmark maintains, including personal information that we created or received before Wellmark made the changes. This notice is not intended to and does not create any contractual or other legal right in or on behalf of any party, including you. Wellmark recommends that you revisit this notice from time to time to determine what, if anything, has changed since your last visit.

Accuracy

We do our best to maintain the accuracy of personal information you supply to us; we are working on tools that will allow you to review and update your information in the future. If you would like to change or correct your personal information, please contact us at WebTeam@wellmark.com.

Commitment

We are committed to privacy and are dedicated to preserving your privacy rights on the Internet. If you have any comments or questions regarding our privacy practices, please contact us at WebTeam@wellmark.com. We will address any issue to the best of our abilities.

 

Thank you for your support of these practices and of Wellmark, Inc.

 
 
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Wellmark Blue Cross and Blue Shield is an Independent Licensee of the Blue Cross and Blue Shield Association doing business in Iowa and South Dakota.
 
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