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Iowa Blue Zones Project to Announce Expanded Resources

11 Communities Closer to Becoming Blue Zones Project Demonstration Sites

February 9, 2012


John Forsyth, Wellmark Chairman and CEO

Iowa Lt. Governor Kim Reynolds

Mary Lawyer, Blue Zones Project State Director

Invited: Dan Buettner, Author of The Blue Zones: Lessons for Living Longer from the People Who’ve Lived the Longest


Press conference to announce new Blue Zones Project expansion of resources to enable all communities in Iowa to pursue better health and longevity.

Wellmark and Healthways will also name 11 finalist communities selected for site visits to determine the first 3 of 10 demonstration sites. Demonstration sites are communities in Iowa that will receive expert support to accelerate their Blue Zones transformation and serve as role models for all Iowa communities.


Friday, February 10, 2012

10:00 a.m.


Wellmark Blue Cross Blue Shield Headquarters

First Floor Convention Room C, north side of building

1331 Grand Ave

Des Moines IA 50306


(Media- park on High Street side of Wellmark and check in at security desk)

Contact Wellmark Media Relations

Traci McBee
Phone: 515-376-4338


Teresa Roof
Phone: 515-376-5869


1331 Grand Avenue
Des Moines, IA 50309-2901

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