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Wellmark funds Cedar Falls Parks and Recreation project
February 23, 2011

3-pointers by UNI raise $12,000 for playground equipment at Washington Park

Cedar Falls’ youngest residents will have a new playground later this year with funds raised from Wellmark Blue Cross and Blue Shield’s 3-Point Play with the University of Northern Iowa.


With the Wellmark 3-Point Play, Wellmark made a donation for each field goal during the Panthers’ 2010 football season, and each three-point basket during both the men’s and women’s 2010-2011 basketball seasons to the Cedar Falls Parks and Recreation Department. To date $12,440 has been raised. The final amount will be determined at the end of the basketball season.


Playground equipment to be purchased and installed this year at renovated park

The Cedar Falls Parks and Recreation Department will use the money raised during the 2010-2011 UNI athletic season to help fund playground equipment for the renovated Washington Park. “For several years, neighborhood families have requested the playground equipment for the park, but lack of funding has not made it possible,” explains Ward Stubbs, director of Human and Leisure Services. “The Wellmark-sponsored funding through the 3-Point Play project will pay for a large portion of the $30,000 cost for the equipment and surfacing, with city park funds making up the difference.”


The play equipment will include slides, climbing apparatus, a double-deck lookout tower, and other play amenities. The renovation of Washington Park is expected to be completed by 2012, depending on available funding, with the playground equipment being installed during the 2011 construction season.


3-Point Play supports active, vibrant communities

The purpose of Wellmark’s 3-Point Play is to support active and vibrant communities by funding projects that might not otherwise be funded. A running scoreboard of the totals raised by all six Division I universities as well as information on the different community projects can be viewed on


Wellmark will be presenting a check to the Cedar Falls Parks and Recreation Department during the men’s basketball game Tuesday, February 22.

Contact Wellmark Media Relations

Traci McBee
Phone: 515-376-4338


Teresa Roof
Phone: 515-376-5869


1331 Grand Avenue
Des Moines, IA 50309-2901

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